The India Art Fair was suspended for two years because of the COVID 19 pandemic. To encourage people to attend the 2022 fair in person and help them feel comfortable, IAF wanted a metaverse solution to act as an aid.
We created an isometric three-dimensional digital twin of the entire fairgrounds, acting as a digital companion to the physical fair. Visitors to the fair could use it to familiarise themselves with key locations through hotspots, downloadable PDF guides to the fair, and socialise with other visitors in a digital setting. The India Art Fair metaverse provided hall guides and exhibitor lists, a map of the food court, digitally rendered outdoor projects, and a bird’s eye view of the fair.